Letting AI Take the Reins

Visit Myrtle Beach wanted to make a splash on Reddit. How? Well, that was up to us. With AI in its infancy (at the time), we took advantage. We let AI “rebrand” the destination as Mitarry Best, complete with a new logo, billboards and a Super Bowl spot. Check out the case study to see how it went.

KC Silver Addy winner, featured in Ad Age.